Bella is a creative at heart and has had the opportunity over the years, to work with many companies in various roles including Senior Graphic/Web Designer, Art Director, Creative Director, and Brand Manager and Digital Project Manager.
Bella believes in capturing people’s imagination with refreshing brand strategy and iconic creative work. For the past 20 years, Bella has been thinking about design from every perspective, whether it be internal culture and target audiences, or multi-channel marketing for both digital and print assets. Lots of designers offer technical assistance, but what sets Bella apart is that she combines creativity, marketing and technical know-how into common sense solutions that helps increase sales and grow brand awareness.
As well as being a proven designer, Bella also brings leadership and management qualities and has assisted in the development & management of global B2B and B2C marketing initiatives to promote products and services in the health, government, retail & technology sectors. Bella’s experience working with sales and marketing teams allows her to quickly align with your goals and add value to any project or creative team.
CREATIVE CIRCLE 360
JULY 2022 - DECEMBER 2022BLD FOR VARIOUS CLIENTS
MAY 2018 - DECEMBER 2022Working with the creative team to create, plan and deliver a strategic vision for clients. Involved in planning advertising, supervising the entire creative process and guiding the creative team including art directors, copywriters and designers.
BLD FOR VARIOUS CLIENTS
MAY 2018 - PRESENTDevelop, implement and manage marketing campaigns that promote products and/or services. Play a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers.
SPRINGBOT
OCT 2017 - DECEMBER 2022Responsible for the creation of visual assets including brand, digital, video and other communication assets for omni-channel and experiential marketing.
UNIVERSITY OF MINNESOTA
RECEIVED MAY 2018 (4 WEEKS)Designed for individuals who are new to agile software development methods or have been developing software using agile and lean methods but wants to gain deeper understanding of these methods and/or getting academic context on these methods.
UNIVERSITY OF MINNESOTA
RECEIVED MARCH 2018 (4 WEEKS)Learn how to apply lean techniques and methods to software development, apply methods to learn about users and market needs much faster and cheaper.
UNIVERSITY OF MINNESOTA
RECEIVED JANUARY 2018 (4 WEEKS)Designed for individuals who are new to the software engineering world or have been developing software but wants to gain academic context on why we develop the way we develop software.
KINGSTON UNIVERSITY - ART HISTORY
GRADUATED IN JUNE 1994 (4 YEARS)The study of visual art in relation to the historical and cultural contexts in which it was created. Was also taught interdisciplinary methods of analysis and developed research, writing, formal analysis, and critical thinking skills.
SELTEC COLLEGE - ART & DESIGN
GRADUATED IN JUNE 1990 (2 YEARS)Introduction to the main areas of 2D and 3D Art and Design, providing practical experience as well as focusing on specific subject areas in greater depth. The different disciplines included Graphic Design, Photography, Fine Art, Interactive Media, Fashion, Textiles and 3D Design.
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